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On June 15, YouTube announced a brand new “Corrections” feature on its platform. This feature, aimed at preventing inaccurate information, or in some cases, “fake news”, will allow creators to correct their content after publishing it. without removing it entirely. Although this seems like a rather “entry-level” addition at present, there is scope for extending the functionality further down the line. For now, we want to know if the YouTube fix feature will allow creators to avoid potential bans, unfair or otherwise.
At the moment, YouTube fixes are pretty rudimentary, with users contenting themselves with insert “information cards” in their existing content. If you were to make a mistake by naming something incorrectly, for example, you could insert a timed information card that would appear on screen, containing the “corrected” information. It’s a very basic feature, but it should help avoid instances of misinformation that have in the past led to some creators being suspended.
Read on for learn more about the feature and to determine its impact on the behavior of creators.
YouTube fixes: blessing or curse?
In recent years, we have seen a sudden and brutal increase in the “fake news” craze. At the lowest level, misinformation causes critics of shouting “fake news”, but at the most serious levels, “real” fake news can end a career and life-threatening stuff. Today, our digital-dependent society is being pushed forward by increasingly popular social media platforms. It’s too easy to say something, take it out of context, misinterpret or criticize it like fake news.
At the most extreme end of the spectrum, the dissemination of false information can lead to legal action be taken against a creator. It’s no secret that some gaming content creators, such as xQc or DrDisrespect, have repeatedly made headlines for controversial and often risque statements.
In order to combat the negative impact of disinformation, the YouTube fixes feature has been released. While this is a very basic feature right now, it does go some way for creators to fix themselves without causing too much damage. Let’s take an example: a top creator posted a YouTube video, falsely naming a party in an allegation, and the video exploded.
Typically, a creator will have to delete that video, re-record or edit it again, and then re-upload it, losing traction and the momentum of those much-needed clicks. Now, with YouTube’s corrections feature, a little information card can be embedded into the video, with the creator correcting themselves and (hopefully) preventing any backfire. If this proceeded to the next stage, we would see creators potentially splice the original video with edited content, insert corrections directly into the content, or perhaps disable the video altogether.
However, this opens the door to potentially dangerous handling of the platform. There’s nothing stopping a YouTuber from making insulting comments, for example, doing damage, and then editing the video after the fact to potentially avoid a backlash and ban.
Feature Terms and Conditions
Unfortunately (depending on how you look at it), YouTube explained that some users will not be able to use the correction function from the start. According to the terms and conditions:
If the channel has active warnings or the content may be inappropriate for some viewers, the correction feature will not be available.
So we’ll have to wait and see how and if creators can use the feature in a negative way. It’s unlikely they will, but you never know. In any case, YouTube, one of the major esports streaming platforms, remains optimistic about the feature, hoping it will be used for improve the content of its users:
Until now, if a creator wanted to correct an error in an existing upload or provide an update to information that was no longer accurate, unless they edited and re-uploaded the video, resulting in a loss of engagement and comment metrics, options were limited to adding a note in the description, responding to comments calling out the error, pinning a comment, or doing nothing. With the launch of Corrections, creators will be able to draw attention to corrections and clarifications in the descriptions of their previously published videos.
The YouTube fix feature is now available for profiles without active warnings.