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How to Write an About Me Page in Your Online Portfolio

Having an online portfolio is not enough to get hired for a job or attract new clients. You also need to have a credible and memorable about me page, as this will sum up who you are as a person and as a professional.

If you have a compelling about me page, you can easily impress any hiring manager or client. This will help you stand out from the crowd, increasing your chances of landing an interview, project, or job.

In this article, we will discuss the importance of an about me page and how to create an irresistible one.

Why should your online portfolio have an About Me page?

An about me page is a great way for potential clients and employers to learn more about who you are and what you do. This is an essential part of an online portfolio because it can showcase your professional brand. It’s also a great place to showcase other skills you think employers need. You can also indicate how they can contact you if they like what they see.

Related: Free Website Builders to Create a Personal Online Portfolio Without Coding

The about me page is one of the most visited pages in any online portfolio. Basically, this page helps potential employers and clients decide if you’re the right fit for them. It’s also your best chance of converting portfolio visits into inquiries and inquiries into closed deals. Remember that this page can make or break any potential job offer or project you may have.

How to Write an About Me Page

An about me page is your chance to show potential clients and employers why they will benefit from hiring you over someone else who offers the same services as you. Here’s how you can create a powerful about me page to land your dream job:


1. Know your audience

Before you start writing an about me page, the first thing you need to do is understand your audience. Who do you want to hire? Are you a freelancer looking for clients or are you looking for a full-time job? Writing an about me page for clients is different from writing for recruiters. Remember, knowing your audience is the secret ingredient to writing a compelling About Me page. If you understand what your audience is looking for, you can persuade them better.

2. Facts tell, but stories sell

While facts and data about you and your skills may interest potential clients or employers, your personal story and experiences seal the deal. For example, you can share your likes, dislikes, and any relevant interests in your field. It lets them understand that you’re human too and encourages connection even before you meet them personally.

Related: Red Flags Employers Look For When Hiring Candidates

3. Share what you believe in

On your about me page, you should also include statements about the things you believe in. If your online portfolio’s goal is to attract future employers, sharing your values ​​on your about me page gives hiring managers a clearer picture of who you are and how you work. Additionally, if recruiters see that your values ​​align with the company’s mission and beliefs, they’ll be more interested in contacting you and hiring you.

4. Don’t forget your photo

By adding a photo to your about page, you can build trust and credibility. It will show your potential clients and employers that you are a real person while adding a face to your name and portfolio. But don’t just upload photos. Make sure he is professional and only understands you. Do not upload a selfie or group photo.

5. Tell your professional story

Apart from some minor personal stories, you should also share your professional background. Consider talking about how you got to where you are now in your career. This will highlight your past work experiences and, at the same time, show them the skills and expertise you possess. For example, you can talk about how you started your career and learned all the skills you now have.

Related: How to Write a Compelling LinkedIn Summary (About Section)

6. Offer help

If the main goal of your online portfolio is to attract customers, be sure to add a link to the services you provide. This makes it easy for them to identify what you can offer them. If you don’t have a link to your services on your portfolio website, you can list them, but be concise. Don’t just focus on what you can do; focus instead on how you can help them solve their problems.

7. Highlight your best works

Don’t forget to add links to your best works on your about me page. This provides readers with a quick way to see that you have the necessary qualifications to be hired for the position. At the same time, it proves your assertion about yourself. You don’t need to add all your best works. Simply choose three to five of your favorites that showcase your skills and create another link that will take them to all of your samples.

8. Add testimonials

By adding testimonials to your About page, you can help people understand the benefits of hiring or working with you. Think of it as an endorsement letter; these testimonials show that you can provide effective service and deliver on your promises.

It can either be a sentence or a paragraph from your past clients or employers, or you can even add a story that will help them see your expertise in action.

Related: How to Nail Your Pandemic Job Search

9. Provide your contact details

Don’t forget to include how readers can reach you if they like what they see. Your contact information is a crucial part of your about me page. You can either add your email address, phone number or even a contact form.

A call to action can also help persuade potential clients or employers to connect with you. Finally, if you have a LinkedIn profile, you can also add it here.

10. Use a friendly tone

Before you post your about me page, be sure to read it aloud. This allows you to check for errors and see how your tone sounds. Your about me page should be both professional and user-friendly. Make sure it doesn’t sound robotic, monotonous, and doesn’t use too much jargon that many people will find intimidating.

Your dream job is waiting for you

Even if you have the most impressive online portfolio, you might miss a lot of opportunities if you don’t have an about me page. An about me page features all the essential details about you and your career to help you land your dream job.

Your dream job should reflect your goals and aspirations. Finding him can be difficult, but if you know what you want and it shows up on your about me page, you can attract him easily.

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